In today's ever-changing eCommerce landscape, businesses ought to be agile and adaptable to stay competitive and relevant. Traditional eCommerce platforms that rely on monolithic architecture are fast turning obsolete, as these are difficult to customize and limit an eCom business’ ability to experiment with new technologies and custom integrations.
Enter composable commerce, a new approach to eCommerce that is revolutionizing the way businesses build and manage their online stores. In this blog post, we'll explore the concept of composable commerce and why does it matter.
Image Credit: commercetools
Composable commerce is like building with Lego blocks, but for online shops. It's a new way to set up online stores, where you can pick and choose different pieces that you need to make your store just right. Just like how you might choose different Lego pieces to build a cool spaceship or castle, businesses can pick different parts to make their online store perfect for what they sell.
In a composable commerce architecture, each component such as a shopping cart, payment gateway, ERP or shipping provider, is a standalone module that can be easily integrated into a larger system. This modularity makes it easier to add or remove components as needed, without disrupting the entire system. As the ability of quick adaptation produces competitive advantages, retail industry has been a spectacular example of that.
According to Gartner, organizations that use the composable commerce approach to build their online stores will be much faster than others. Imagine you're in a Lego-building race, and you're 80% faster at adding new cool features to your Lego castle than your friend. That's what it's like.
Image Credit: StoreHippo
Read also: The Rise of Headless Commerce
Composable commerce offers several advantages over traditional monolithic e-commerce platforms. Here are some of the key benefits of composable commerce:
Composable commerce allows businesses to create a custom eCommerce solution that fits their unique needs. Instead of being limited by a one-size-fits-all platform, businesses can mix and match different eCom components such as AI/ML, marketing, CMS and more to create a solution that is tailored to their specific requirements.
With composable commerce, businesses can easily add or remove components as their needs change and evolve according to the changing market and customer dynamics. This makes it easier to scale up or down as needed, without having to rebuild the entire system from scratch.
Composable commerce enables businesses to experiment with new technologies and integrations without disrupting their entire e-commerce system. This allows businesses to stay ahead of the competition and quickly respond to changing market conditions.
Composable commerce components are designed to work together seamlessly, making it easier to integrate with third-party tools and services.
Composable commerce is more cost-effective than traditional eCommerce platforms, as businesses only pay for the components that they need and use.
While integrating composable commerce offers many benefits for an eCommerce business, it is important to carefully evaluate the current system, choose the right components, plan for integration, consider security, and performance. Doing so ensures successful integration.
Before integrating composable commerce, businesses should evaluate their current eCommerce system and identify any painpoints or areas that need improvement. This will help determine which components need to be added or replaced.
When selecting components or connectors for composable commerce, businesses should choose ones that are well-designed, reliable, and easy to integrate. It is important to carefully evaluate each component/connector and ensure that it meets the needs of the business.
Integration can be a complex process, so it is important for businesses to plan carefully and allocate enough time and resources for the same. This may involve working with a team of experts to ensure that the components are properly tested and integrated.
As with any eCommerce system, data security is of paramount importance. When integrating composable commerce, businesses should ensure that each component is secure and complies with all the relevant regulations and standards such as PCI DSS, TLS, SSL, etc.
After integration, businesses should regularly monitor the performance of their composable commerce system and make adjustments as needed. This will help to optimize their system and ensure that it continues to meet their evolving needs.
Since composable commerce enables businesses to experiment with new technologies and integrations without disrupting their entire eCommerce ecosystem, it is certainly a blessing in disguise for eCom businesses. Additionally, composable commerce is designed to be interoperable, making it easier to integrate with third-party tools and services. This can help businesses streamline their operations and improve efficiency.
If you're searching for an online commerce platform that's flexible and makes composable commerce a reality for your brand, then Diginyze is your perfect pick-me-up eCommerce solution. Diginyze is an all-in-one digital eCommerce suite trusted by over 1000 businesses worldwide for its impeccable features such as integrated AI capabilities, digital marketing, accounts/tax and inventory, ERP, POS, CRM, customer service, recruitment, HR, analytics, and more.
Want to see how it works? Schedule a free demo right away to explore our composable commerce capabilities.